产业流通学专业


ACADEMICS
产业流通学专业
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产业流通学专业

院系介绍

为坚固国家和地区农生物业的基石竞争力,提高服务和流通产业 (工业产业的批发、零售和农生物领域)的可持续发展的竞争力,本系加强各种流通专业知识的教育,培养具有产学经验,能从流通经营战略角度给予意见和建议,发挥后援作用的人才。

院系特征

运营提高流通物流及农·生物流通领域的实务能力的特性化项目。

联络处

Department of Industrial Channels Management Kongju National University 1 Daehoe-Ri, Yesan-kun, Chungnam, 340-720, Republic of Korea
  • 电话: +82-41-330-1420
  • 传真: +82-41-330-1429
  • E-mail: hak512@kongju.ac.kr
  • 网址: http://cm.kongju.ac.kr/ (in Korean)
教授介绍

權奇大
Associate Professor
Marketing (Channels and Logistics), Brands, Korea Cheong(韓國的 情)
+82-41-330-1426
kdkwon@kongju.ac.kr
許武悅
Professor
Agricultural Economics, Vocational Education
+82-41-330-1422
hmyag@kongju.ac.kr
鄭洛採
Full Professor
E-Business, E-Government, Mobile Business, and Ubiquitous Commerce, Systems Analysis and Design
+82-41-330-1425
chungrc@kongju.ac.kr


教科课程

Spring Semester

Introduction to Agricultural Economics (3 Credits)
Statistics of Channel Management (3 Credits)
This introductory course covers the concepts and techniques concerning exploratory data analysis, frequency distributions, central tendency and variation, probability, sampling, inference, regression, and correlation. Students are exposed to these topics and how each applies to and can be used in the business environment. Students learn how to master problem solving using both manual computations and statistical software.
Marketing in Industries (3 Credits)
Managerial Economics (3 Credits)
Channels Research Management (3 Credits)
This course is intended to make you a well-informed user of state-of-the-art marketing research. By "user", I mean someone who can formulate and structure marketing problems, recommend the marketing research that should be undertaken, appreciate what can and cannot be learned from marketing research, gather and analyze quantitative marketing data, and make effective decisions based on those data. You will not become a methodological expert in this course but you will be able to design and conduct some important analyses yourself. The skills covered in this course are applicable to marketing problems encountered in both consumer and business-to-business markets, and public and private sectors. These skills are particularly useful if you plan to go into a consulting or marketing career.
Channel Organization Management (3 Credits)
Brand Management (3 Credits)
Service Management (3 Credits)
Cost Management (3 Credits)
The course provides an introduction to Cost Management, a field of business which develops the financial and non-financial information necessary to effectively manage the firm or organization. This course is an invitation to study how accounting information is used in the management of an organization. The central feature of this is using accounting, as opposed to doing the accounting, i.e., our study of accounting adopts a managerial perspective. Cost Management is a field in transition, moving from a procedural focus on stewardship accounting to a strategic focus on the use of accounting to facilitate the business success of the enterprise ? for both manufacturing and service firms. Furthermore, the concepts of cost accounting are increasingly applied to government and not-for-profit organizations, to help them succeed in their service missions, to be responsible to the citizens and funding agencies
Franchise Management (3 Credits)
Agri-bio Marketing (3 Credits)
Channels and Logistics Informations (3 Credits)
The growth of the Internet continues to have a tremendous influence on business. Companies and organizations of all types and sizes are rethinking their strategies and how they run their operations. This new course in the Temple E-Marketing program challenges students to explore the realities and implications of e-commerce from a marketer's perspective. Business-to-consumer (B2C) and business-to-business (B2B) e-commerce markets are examined. The course introduces students to a wide range of electronic commerce issues for marketers, as a foundation for continual learning in the dynamic e-commerce environment.
Global Agri-bio Channels and Logistics (3 Credits)
Supply Chain Management (3 Credits)
Building blocks of a supply chain network. Business processes in supply chains. Types of supply chains and examples. Strategic, tactical, and operational decisions in supply chains. Supply chain performance measures. Supply chain inventory management: Newsboy, Base-stock, and (Q,r) models, multi-echelon supply chains, bullwhip effect. Performance modeling of supply chains using Markov chains and queuing networks. Mathematical programming models for supply chain planning, design, and optimization. Best practice supply chain solutions. Internet-enabled supply chains: e-marketplaces, e-procurement, e-logistics, e-fulfillment, customer relationship management, web services, Rosettanet, ERP and supply chains, supply chain automation, and supply chain integration.
Design Management (3 Credits)
On line Channel and Logistics Information (3 Credits)
This course is the advanced course of Channels and Logistics Information. The information systems that belong to LIS have a modular structure, yet have a variety of techniques that allow you to evaluate data. This type of structure also allows the individual information systems to retain their special features. The Logistics Information System (LIS) allows you not only to evaluate actual data, but also to create planning data. The information systems provide easy-to-use planning functions that are also supported by a forecasting function.

Fall Semester

Channel Accounting (3 Credits)
Principles of Financial Accounting provide an introduction to the concepts and uses of financial accounting information in a business environment and its role in the economic decision-making process. Primary areas of study include the theory of debits and credits, special journals, the accounting cycle, notes and interest, receivables and payables, accruals and deferrals, measurement and valuation of assets and liabilities, the determination of net income and the preparation and analysis of basic financial statements.
Channel Management (3 Credits)
Human Resource Management in Industrial Channels (3 Credits)
Economic Analysis of Commercial Supremacy (3 Credits)
Channels and Logistics Management (3 Credits)
Wholesale and Retail Management (3 Credits)
Package and Design Marketing (3 Credits)
Channel Marketing Strategy (3 Credits)
Production and Quality in Agri-bi (3 Credits)
Seminar in Industrial Marketing (3 Credits)
Merchandising (3 Credits)
Consumer Behavior Strategy (3 Credits)
Channels CEO (3 Credits)
Special Channels and Logistics Seminar (3 Credits)
Venture Creation Management (3 Credits)